Top 5 Virtual Fitness Programs on Android in the UK - Q1 2024

The first quarter of 2024 saw notable performances from the top 5 virtual fitness programs on Android in the United Kingdom. Here's a detailed look at their weekly trends in downloads, revenue, and active users based on data from Sensor Tower.

Fitbit saw a steady weekly revenue, peaking at around $90K in mid-January before gradually declining to approximately $66K by mid-March. Weekly downloads for the app started strong with 13.5K in early January but dipped to just under 6K by the end of March. Active users remained relatively stable, fluctuating between 551K and 591K throughout the quarter.

Strava: Run, Bike, Hike experienced varied weekly revenue, starting at nearly $60K in the first week of January and ending at around $79K in the last week of March. Downloads showed a consistent pattern, peaking at 11.6K in late January. The app maintained a strong base of active users, averaging around 415K weekly.

OS Maps: Explore hiking trails displayed a remarkable increase in weekly downloads, jumping from around 4.4K in early January to a high of 18.7K in mid-March. Revenue also saw an upward trend, starting at $30K and reaching approximately $47K by the end of the quarter. Active users grew significantly, peaking at 35.6K in mid-March.

AllTrails: Hike, Bike & Run showed a consistent performance in terms of weekly revenue, which hovered around $20K to $26K throughout the quarter. Downloads were stable, with a slight increase towards the end of March, reaching 12.9K. The app's active user base also grew, peaking at nearly 93.5K in the final week of March.

The Body Coach: Fitness Plans had fluctuating revenue, starting high at $62K in early January but dropping to about $6K in mid-February, before recovering to $10.7K by the end of March. Downloads were modest, peaking at 6.1K in the first week of January. Active users showed a slight decline from 34.9K to 23.4K over the quarter.

For more detailed insights and trends, visit Sensor Tower.